Date Thesis Awarded

5-2008

Document Type

Honors Thesis

Degree Name

Bachelors of Arts (BA)

Department

Government

Advisor

Stacey Pelika

Committee Member

Christopher Howard

Committee Member

Jennifer Putzi

Abstract

My thesis explores the use of strategic essentialism in US electoral politics, focusing on female senatorial and gubernatorial candidates from 2000 to 2006. Using advertising data I examine in which situations female candidates for public office choose to emphasize feminine traits and qualities and determine whether gender performance is most affected by the issue area being discussed, the audience, or constant factors such as the candidate s region, opponent, background, and office being sought.

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 License.

Comments

Thesis is part of Honors ETD pilot project, 2008-2013. Migrated from Dspace in 2016.

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