Date Thesis Awarded

4-2017

Document Type

Honors Thesis

Degree Name

Bachelors of Arts (BA)

Department

Psychology

Advisor

Catherine Forestell

Committee Member

Elizabeth Raposa

Committee Member

Meghan Sinton

Committee Member

Sharon Zuber

Abstract

The current study examined the relationship between women’s food intake and their conformity to feminine norms after a sad mood induction. Based on past research, we hypothesized that conformity to the feminine norm of modesty would predict reduced food intake. Female participants (N = 200) watched a sad movie clip, partook in a taste test in which they consumed potato chips and chocolate chips, and completed validated surveys designed to assess conformity to feminine norms and daily use of emotion regulation strategies. Regression analyses revealed that increased conformity to the feminine norm of modesty predicted reduced food intake. Expressive suppression moderated this effect, such that women who used expressive suppression more in their daily lives showed a weaker relationship between modesty and food intake. Conformity to feminine norms overall and cognitive reappraisal did not predict food intake. Overall, this study affirms the importance of examining how the cultural norms that dictate how women should act, feel, and think influence food consumption.

Creative Commons License

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 License.

Available for download on Friday, May 03, 2019

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